Feature Usage Segmentation

Flowdeck is a mid-market B2B SaaS company offering a project management and workflow platform used by roughly 800 paying customer accounts. Over the past two years the product team has shipped four 'power features' — advanced capabilities aimed at differentiating Flowdeck from lighter competitors: Automations, Custom Dashboards, API Integrations, and Advanced Reporting.

The annual planning cycle is coming up and the Product org has one more engineering quarter to allocate across the four power features.